Join Our Team

Coriander Life & Style are two beautiful stores located in picturesque, bustling downtown Collingwood. 

We are currently seeking a Marketing Operations Lead.

Marketing Operations Lead for a retail business

Full-time | In-person | Downtown Collingwood

Coriander Life and Coriander Style are looking for a Marketing Operations Lead to take ownership of day-to-day brand and marketing execution across both our physical and online stores.

This is a hands-on, in-person role for someone who enjoys planning, executing, measuring, and improving marketing efforts. The role requires regular presence in-store to capture content, collaborate with the team, support events, and ensure that marketing reflects the Coriander brand in a thoughtful, consistent way. The position also includes scheduled sales associate shifts on the store floor, including weekends.

This role may be a good fit if you:

  • Enjoy owning projects from idea through execution and review
  • Are comfortable working with results, data, and follow-through — not just concepts
  • Can balance creativity with structure, deadlines, and accountability
  • Have an imaginative, visually curious mind and enjoy bringing ideas to life
  • Prefer being hands-on and close to the product, customer, and team
  • Work well independently but value collaboration and shared direction
  • Are confident using digital tools and learning new platforms as needed
  • Want a role that blends marketing responsibility with real, in-store retail work

What You’ll Be Responsible For

Marketing Planning, Goals & Performance

  • Plan, prioritize, and execute marketing initiatives that support brand growth, store traffic, online sales, and events
  • Set clear goals, timelines, and execution plans for campaigns and promotions
  • Run regular marketing meetings, share results, and document insights, learnings, and next steps
  • Evaluate outcomes and make recommendations to improve focus and performance

Social Media & Content Creation

  • Create photo, video, and written content in-store for social media, email, website, and promotions
  • Write on-brand captions and short-form copy
  • Schedule and manage social media content
  • Monitor engagement and respond or flag follow-ups as needed

Email Marketing

  • Create and manage email campaigns using Klaviyo
  • Coordinate imagery, copy, links, and scheduling
  • Ensure accuracy and brand consistency across communications

Digital Advertising

  • Manage paid social and Google advertising campaigns
  • Set objectives, monitor performance, and adjust creative or spend
  • Coordinate with external contractors as needed

Events & Community Marketing

  • Support in-store and community events in partnership with the Sales Manager
  • Use Vision Pages as the primary planning and alignment tool for events
  • Support promotions, content capture, and post-event reporting
  • Work with community partners, including local charities, businesses, and the Downtown Collingwood BIA

In-Store Sales

  • Work scheduled shifts as a Sales Associate at Coriander Life and Coriander Style
  • Deliver a welcoming, brand-aligned customer experience
  • Support daily sales goals, merchandising, and POS procedures

What We’re Looking For

  • Strong digital marketing skills and comfort working across multiple platforms
  • Experience with tools such as Shopify, Canva, Klaviyo, Instagram, Meta, or similar
  • A creative, visually minded thinker who enjoys experimenting and refining ideas
  • Strong written communication skills, with the ability to write clearly, intelligently, and in a brand-appropriate voice
  • Strong organization, attention to detail, and follow-through
  • Comfort working independently in a fast-paced, in-person environment

Why Work at Coriander

  • You’ll be part of a collaborative, experienced team that genuinely enjoys working together
  • Coriander is a long-established, locally rooted business with a strong brand and loyal customers
  • We value clear communication, thoughtful work, and mutual respect
  • Ideas are welcomed, effort is noticed, and good work is trusted
  • This is a role with real responsibility, support, and room to grow

Important to Know

  • This is a full-time, in-person role based in downtown Collingwood
  • This position includes regular weekend work as part of scheduled store shifts
  • This is not a remote role
  • Compensation will be competitive and commensurate with experience

How to Apply

Please apply with:

  • Your resume
  • A cover letter outlining your interest in the role and relevant experience
  • A marketing portfolio or examples of work, such as social media accounts, email campaigns, digital ads, graphics, or other relevant materials

Your cover letter is an important part of the application process and should demonstrate clear, thoughtful written communication.
Applications without a cover letter will not be considered.

Apply to coriander@shopcoriander.com.